Essay
What a design engineer actually does
The title sounds like a compromise between two jobs. In practice it's a third thing — and it's the most useful person to have on a small team.
2 min read
3 posts
Everything I've written
Essays, notes, and teardowns on product, design, and engineering. Filter by tag, or just start at the top.
Teardown
Stripe's hero: selling infrastructure with restraint
Stripe sells boring, critical infrastructure — and its hero makes that feel like the most ambitious thing you could build on. The restraint is doing the work.
Stripe3 min read
Teardown
How Linear's pricing page earns the upgrade
Linear's pricing page doesn't sell tiers — it sells the moment your team outgrows the free plan. Here's the machinery behind that.
Linear4 min read